![]() In a blog for our sister ministry, Groundwork, Christopher Hunt writes, “The Seven Deadly Sins are in fact seven deadly attitudes.” These attitudes influence our actions, just as the seven vampires try to influence Sheeran throughout the video. The “Bad Habits” music video cleverly uses Sheeran’s seven vampire cronies to demonstrate the Seven Deadly Sins: pride, greed, wrath, envy, lust, gluttony, and sloth. ” As Sheeran sings, “I was lookin’ for a way out, now I can’t escape.” We often feel trapped in the shame of our sins. When we feel shame, we often use phrases like “I’m unworthy of. Shame cuts much deeper, equating our mistakes or actions with our entire selves. Guilt is recognizing or perceiving that we have done something wrong, whereas shame is feeling that we are entirely wrong. My therapist recently explained to me the difference between guilt and shame. ![]() We feel ashamed at what we’ve done and the decisions we’ve made. Genesis 3:8 says, “Then the man and his wife heard the sound of the Lord God as he was walking in the garden in the cool of the day, and they hid from the Lord God among the trees of the garden.” When we have sinned, we often try to hide from God. Sin is a familiar concept for many of us, dating back to Sunday-school stories about Adam and Eve and the eating of the forbidden fruit. Unlike the Joker, though, Sheeran is not brought down by a cape-wearing, justice-seeking superhero. Sheeran’s pink suit-clad vampire is Joker-like, dancing through streets filled with scared citizens and assembling a crew of undead cronies. The opening shots of the video take us through a grungy city and inside a salon, where a black-nailed and pink-suited Sheeran bares a set of fangs as he begins to croon: “Every time you come around, you know I can’t say no / Every time the sun goes down, I let you take control.” The video is dark and feels like it should belong in the world of graphic novels or comic books. So what is he doing appearing as a vampire in the video for “Bad Habits” when vampires, famously, are not alive? The lyrics to “Bad Habits” can be viewed here.Ed Sheeran entered the musical world with raw talent, a guitar, and beautiful, heartfelt lyrics about the hurt, pain, and joy of lived experiences. As of early July 2021, the video has over 48.7 million views and over 1.3 million likes. The video ends when the sun rises, where we see Sheeran return back to human form, playing his guitar on a rooftop. The music video shows Sheeran as a destructive vampire in London, causing terror among the public (whom are all animated) with some friends. The music video for “Bad Habits” was released on the 25th June 2021, and was directed by infamous director Dave Meyers. Speaking to Zach Sang, Sheeran revealed that “Bad Habits” ultimately stems from his desire to be fully present as a new father in his children’s life, and no longer be turned by alcohol and partying. Lyrically, the song sees Sheeran reminisce on past bad habits of intense drinking, partying and general lack of care, as well as Sheeran’s good intentions never lasting when he turns to alcohol. He just said like, you have this massive bass-y chugging and you have this tiny vocal that you make huge.” No, Fred’s approach is basically just a whisper on the mic. He was like, ‘Let’s make this more…’ Because it was really like techno, so we kind of brought it into a space where… What I loved about it is Fred’s approach to the vocals. I’ve never really like gone put my head to it and let’s make it… And then when we finished it, I was like, ‘This is actually quite good. “…I’d never really written dance music properly. Speaking to Apple Music DJ Zane Lowe, Sheeran revealed the full story behind the song’s lyrics and new sound: ![]() “ Bad Habits” sees Sheeran turn in a new direction sonically, with the track more upbeat and more dance-pop than his previous albums and songs. The dance-pop track was written and produced by Sheeran, Johnny McDaid and Fred Gibson. ![]() ![]() “ Bad Habits” marks English singer-songwriter Ed Sheeran first solo release in over 4 years, and was released on the 25th June 2021 through Asylum Records. ![]()
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